Juice It Up! Partners with Vital Proteins® Blue Vitality - Healthy Family Meals

 Juice It Up!, one of the nation’s leading smoothie, raw juice bar and hand-crafted smoothie bowl chains, is starting the new year strong with the introduction of its innovative Spirulina bowl, aptly named Blue Vitality for its naturally “blue-tiful” hue. Furthering the brands commitment to offering some of the most functional products in the industry, Juice It Up! has forged a lifestyle brand partnership with Vital Proteins®, the largest and fastest growing collagen brand on the market. With the systemwide launch of the Blue Vitality, Juice It Up! is the first major chain to offer Blue Majik Spirulina, a blue-green algae loaded with natural health benefits.

Created with an equal focus on taste and functionality, the Blue Vitality is an ideal meal replacement to support active, healthy lifestyles. The hearty bowl features a delicious blend of Greek yogurt, tangy pineapples, sweet mangos, pineapple juice, lemonade, Blue Majik Spirulina, and Vital Proteins collagen, topped with ripe bananas, honey, coconut flakes, chia seeds, and hemp granola. This combination of ingredients makes the new Blue Vitality a nutritional powerhouse! 

Check out “What’s New” on the Juice It Up! website to stay updated on special offers and juicy promotions. Follow Juice It Up! on FacebookTwitter and Instagram for the latest promotions and coupons, and join Juice It Up!’s Smooth e-Club rewards program in-store or online for weekly specials and exclusive offers.


Available through March 2, the Blue Vitality Spirulina Bowl will be featured on Juice It Up!’s menu alongside fresh-squeezed raw juices, blended-to-order real fruit and veggie smoothies and nutrient-rich bowls. For the full menu and complete nutritional information, visit www.juiceitup.com.

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